Effective Date: May 28, 2026
Last Updated: June 10, 2026
This Privacy Policy ("Policy") explains how tourQ (the fan intelligence platform operating at tourq.co) and Ember Shores (together, the "Organizers," "we," "us," or "our") collect, use, share, and protect your personal information when you participate in the Ember Shores 2026 "Vote The Lineup" campaign (the "Campaign") through the website https://embershores.vote/ (the "Site").
tourQ is the data controller responsible for the participant account, voting, fraud-prevention, and platform functions of the Campaign. Ember Shores is the data controller for festival-related communications it sends. Where we make joint decisions about your data, we act as joint controllers and each of us is accountable for our respective use.
Please read this Policy before you vote. By creating a participant account and casting votes, you agree to the data practices that are necessary to operate the Campaign, as described in Section 2. Marketing communications and sharing your information with artists are optional and happen only if you separately opt in — see Sections 3 and 4. This Policy is incorporated into the Site's Terms and Conditions.
The Site and Campaign are intended only for individuals 18 years of age or older. You must affirm that you are 18 or older to create an account and vote. We do not knowingly collect personal information from anyone under 18. If we learn that we have collected information from a person under 18, we will delete it promptly. If you believe a minor has provided us information, contact privacy@tourq.co.
To create your account and process your votes, we collect and use the following. This processing is necessary to participate — if you vote, this is the baseline that applies.
Partial form data. If you begin signing up — as a fan or an artist — and enter information into the form (such as your name, email, artist name, or Instagram handle) but do not complete registration, we may retain what you entered so that we can follow up with you and improve the service. We never capture or store your password in this way.
Account and sign-in information
You may create your account by entering your name and email directly, or by signing in with Google or Spotify. When you use a sign-in provider, we receive only the basic profile information that provider returns for identity and account creation:
We do not access your Google contacts, files, or calendar, and we do not access your Spotify listening history, private playlists, library, or playback unless you give us separate, explicit permission through a clearly labeled request (see Section 4). If you never grant that separate permission, we never collect that data. Our use of Google and Spotify sign-in is also governed by those providers' API terms and policies. Separately, we use our own Spotify API credentials to look up artist profiles in Spotify's public catalog from our servers (for example, to populate artist search on the apply-to-perform page); those lookups do not access your Spotify account.
If you apply as an artist
If you submit an application through our apply-to-perform page, we additionally collect: the Spotify artist name and Spotify artist identifier of the act you represent, the Instagram handle you provide, the contact email for the application, and a one-time verification code issued by us. An administrator reviews this information to verify that the person submitting the application controls the Instagram account they claim, before approving the artist for the ballot. We may also retain notes about the approval, rejection, or revocation of the application.
Voting data
The artists you select and how you allocate your votes. Each verified participant starts with 5 votes and can unlock up to 15 additional votes (20 total) by completing optional challenges — see Section 4A. You may distribute your votes across artists however you choose, including placing multiple votes on a single artist, up to the number of votes you have earned.
Technical and security data
IP address, device type, browser, operating system, and usage events such as pages visited and vote timestamps. We use this strictly to operate the Site, prevent fraud and duplicate voting, and secure the Campaign.
Submissions you choose to make
Content from optional features such as referrals, artist suggestions, "share your vote," or support requests.
How we use this information
We use the information in this Section to:
Account creation includes a tourQ participant record. Creating an account to vote means a participant record exists within tourQ's systems. By itself, this record is used only to run the Campaign and the functions above. It is not used to send you marketing, and it is not shared with artists, unless you opt in under Section 3 or 4.
We will send you marketing or promotional messages only if you affirmatively opt in by checking the relevant box(es) at the time you vote. Opting in is not required to vote, and your vote counts the same either way.
When you opt in, you choose what you want:
You can withdraw any marketing consent at any time using the unsubscribe link in any email or by replying STOP to texts, or by contacting privacy@tourq.co. Withdrawing marketing consent does not remove your vote from the tallies or leaderboard, and does not by itself delete your account.
The following happen only with your separate, explicit opt-in:
Sharing with artists you voted for
If you choose, we will share your name and email with the specific artists you voted for (and their management or label) so those artists can add you to their fan list and contact you directly. This is off by default. If you do not opt in, your identity is never shared with any artist. Once an artist receives your information, their own privacy policy governs how they use it.
Extended Spotify or Google data
If you want personalized features that rely on your music taste, we will ask for separate, clearly labeled permission before accessing any Spotify listening or taste data. You can use the entire Campaign without ever granting this, and you can revoke it at any time in your Google or Spotify account settings.
Because sharing your information with artists (and their management and labels) for their own marketing may be considered a "sale" or "share" under certain U.S. state laws, we treat it that way and give you control over it — see Section 8.
You start with 5 votes and can unlock up to 15 additional votes (20 total) by completing optional challenges. Participating in challenges is voluntary; you can use your 5 base votes without completing any. Depending on the challenge, completing it may involve:
Unlocked votes are tied to your verified participant account. We use fraud-prevention controls to enforce the 20-vote cap and to detect duplicate accounts, automated voting, and abuse of the challenge system. Votes have no cash value, are not transferable, and confer no ownership or guarantee that any artist will be booked.
tourQ uses aggregated and de-identified voting and demand signals (information that does not identify you personally) to power its fan-intelligence, demand-forecasting, and booking-recommendation features. We do not use your identifiable personal information for these platform features unless you have opted in under Sections 3 or 4. Public leaderboard outputs (Section 6) are aggregate counts only.
Vote totals contribute to a real-time public leaderboard that shows aggregate results by artist. Your name and email are never publicly displayed. Only anonymized, aggregated counts appear. Your individual selections are not shown to other participants.
Beyond the opt-in artist sharing in Section 4, we share information only as follows:
We do not sell your personal information for money. We treat the optional artist-sharing in Section 4 as a "share/sale" for the purposes of state privacy law and let you control it (Section 8).
8.1 Everyone
You may request to access, correct, or delete your personal information, and you may withdraw consent to optional processing at any time. To exercise any right, email privacy@tourq.co or use the in-Site controls. We will verify your identity before acting on a request. We may retain limited data where the law allows (e.g., fraud records, legal compliance). Withdrawing consent does not affect processing that already occurred and does not remove votes from historical tallies or the aggregate leaderboard.
8.2 California Residents (CCPA/CPRA)
You have the right to:
"Do Not Sell or Share My Personal Information." Because optional artist-sharing (Section 4) may qualify as a "sale" or "share," we provide a "Do Not Sell or Share My Personal Information" link on the Site and honor opt-out preference signals (such as Global Privacy Control) where required. Because artist-sharing is opt-in, you are not in it unless you choose to be — and you can opt back out at any time.
Categories collected (see Section 9), the business purposes for each (Sections 2–7), and the categories of recipients (Section 7) are disclosed in this Policy.
You may use an authorized agent to submit requests with proper authorization.
8.3 EU/UK/EEA Residents (GDPR/UK GDPR)
You have the rights of access, rectification, erasure, restriction, portability, and objection, and the right to withdraw consent. Our legal bases are:
You may lodge a complaint with your local supervisory authority. For international transfers, see Section 11. For data-protection inquiries, contact privacy@tourq.co.
| Category | Examples | Source | Why we collect it |
|---|---|---|---|
| Identifiers | Name, email, account/Spotify/Google ID, IP address | You / sign-in provider | Account, voting, security |
| Contact data | Email, optional mobile number | You | Voting confirmation; marketing/SMS (if opted in) |
| Voting/usage data | Artists chosen, vote allocation, timestamps, pages visited | You / automatic | Tally votes, leaderboard, fraud prevention |
| Device/technical data | Device, browser, OS | Automatic | Security, Site operation |
| Optional music data | Spotify taste/listening data | Spotify (only with separate opt-in) | Personalization (if you grant it) |
| Referral data | Name/email of a person you invite | You (referrer) | One-time invitation + referral attribution |
| Artist application data | Spotify artist name and ID, Instagram handle, contact email, one-time verification code | You (applicant) | Admin review to verify the act and add it to the ballot |
| Inferences (aggregate) | De-identified demand signals | Derived | tourQ platform features (non-identifiable) |
We do not intentionally collect government IDs, financial account numbers, precise geolocation, or special-category/sensitive data. If you voluntarily submit such information (e.g., in a support message), please don't — we don't need it.
We retain personal information only as long as needed for the purposes in this Policy or as the law requires:
Your information may be processed in the United States and other countries where the Organizers, artists, or service providers operate, which may have different data-protection laws than your home country. Where required, we use appropriate safeguards such as Standard Contractual Clauses to protect transferred data.
We use cookies and similar technologies — including your browser's localStorage — to operate the Site, prevent fraud, analyze usage, and improve the Campaign. The localStorage keys we set are essential to the Site's function and include:
You can manage non-essential cookies through your browser settings. Clearing localStorage will discard any in-progress draft and require you to sign in again, but won't affect ballots already submitted.
We use reasonable administrative, technical, and physical safeguards to protect your information. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. If a breach affecting your information occurs, we will notify you and regulators as required by law.
We may update this Policy. For material changes, we will post the revised Policy on the Site, update the "Last Updated" date, and — where the change affects how we use information you already provided — seek fresh consent or give notice before applying it to you.
tourQ Privacy Team — privacy@tourq.co
For Ember Shores festival inquiries: official channels at embershores.com.
California "Do Not Sell or Share" and other rights requests: use the Site link or email privacy@tourq.co.
By creating an account and voting, you confirm you are 18 or older and consent to the processing necessary to run the Campaign (Section 2). Marketing, SMS, artist-sharing, and extended data access are optional and apply only if you separately opt in.
Your voice. Their stage.